Lion at Heart: A Look into the Personality of Leo Leo, the fifth sign of the zodiac, is represented by the lion, an animal known for its strength, courage, and regality. These traits are also commonly associated with people born between July 23 and August 22. Those born under the Leo sign are believed to have strong personalities, with an innate desire for admiration and attention. One of the defining characteristics of a Leo is their confidence. They have a strong sense of self and are not afraid to show it. Leos are natural leaders and are never afraid to take charge when a situation calls for it. They have an unwavering faith in their abilities and are determined to succeed in whatever they set out to do. Another notable trait of a Leo is their warm and generous nature. They have a big heart and are always willing to lend a helping hand to those in need. Leos are also known for their love of luxury and good taste. They enjoy the finer things in life and are not afraid to indulge in them. However, this love of luxury can sometimes lead to some negative traits in Leos. They can be arrogant, demanding, and stubborn. Their desire for attention can also make them come across as egotistic or self-centered. They can also be quick to anger when they feel that their pride has been wounded. Despite these possible flaws, Leos are generally seen as loyal and loving individuals. They are fiercely protective of their loved ones and will go to great lengths to ensure their safety and happiness. They are also creative and innovative, with a love for the arts and music. In conclusion, Leo is a complex and intriguing sign that represents strength, confidence, and regality. Those born under this sign are known for their warm hearts, strong personalities, and desire for recognition. They may have their faults, but their fierce loyalty and unwavering determination to succeed make them some of the most fascinating people to know.